Ermenegildo Zegna and The Estée Lauder Companies presented the new Essenze Eau de Parfum collection during the 58th Salone del Mobile, Edition 2019 exhibition in Milan, by celebrating the launch with a dynamic, bespoke fragrance installation designed and fabricated by Zegna and The Estée Lauder Companies, inspired by material exploration house, T H E U N S E E N. Each Essenze Eau de Parfum was created using fine and rare ingredients in nature and sourced from around the world. In celebration of the launch, Zegna hosted an event at the store in Milan wherein guests had the opportunity to explore each scent. Guests included Zegna Artistic Director Alessandro Sartori; CEO Gildo Zegna; Global Manager of The Estée Lauder Companies Patrice Béliard along with other notable names such as Carlo Sestini, Eric Under Wood and Q Mike.
Speaking on the occasion, Alessandro Sartori, Ermenegildo Zegna Artistic Director, said, “Essenze Eau de Parfum is a new ultra-luxe wardrobe of five bespoke fragrance creations with refined ingredients of exceptional quality and distinctive Italian design. The collection can complement any occasion as it accentuates the dynamic lifestyle and elegant informality of the modern Zegna man. The fragrance world is an important part of our offering and I believe this launch helps Zegna strengthen its identity as a luxury lifestyle brand.”
The collection is composed of five special fragrances, each highlighting an individual, precious ingredient and featuring Zegna’s exclusive Bergamot, which is harvested from a single field in Italy’s sun-soaked region of Calabria. They include: Mediterranean Neroli, Indonesian Oud, Madras Cardamom, Florentine Iris and Italian Bergamot. T H E U N S E E N explored how scent can be used as a material, where light plays a key role, as a way to pay tribute to the Euroluce 2019 edition (Salone internazionale dell’illuminazione) that this year is celebrating its 30th anniversary.
The sparkling citrus of Mediterranean Neroli and the herbal freshness of Estragon dramatically contrast the warmth of Saffron notes and dark smoky Incense.
Top Notes: Neroli, Estragon
Mid Notes: Saffron, Labdanum
Base Notes: Olibanum, Benzoin
Zegna’s exclusive Italian Bergamot enhance opulent Rose and Patchouli. The intensity of a precious Oud Accord is magnified by smoldering Amber notes.
Top Notes: Bergamot, Rose
Mid Notes: Patchouli
Base Notes: Oud Accord, Amber
Spicy Green Cardamom and Zegna’s exclusive Italian Bergamot contrast the warmth of Coffee Santos and Cedarwood. Crisp Ambrox and rich Vanilla add enduring depth and character.
Top Notes: Green Cardamom, Bergamot
Mid Notes: Coffee Santos, Cedarwood
Base Notes:Ambrox, Vanilla
Zegna’s exclusive Italian Bergamot illuminates velvety Jasmine and notes of Violet as bold Florentine Iris and Musk notes bring lasting woody depth.
Top Notes: Bergamot, Jasmine
Mid Notes: Violet, Iris
Base Notes: Musk, Violet Leaves
Zegna’s exclusive Italian Bergamot is heightened by the energy of spicy Pepper. Crisp Neroli and Rosemary weave aromatic mid notes as warm Vetiver and Tonka Bean finish with powerful depth and dimension.
Top Notes: Bergamot, Pepper
Mid Notes: Neroli, Rosemary
Base Notes: Vetiver, Tonka Bean