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India – Sonam Kapoor and Ajoy Chawla unveil Zoya’s new diamond jewelry collection


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Ajoy Chawla and Sonam Kapoor

Zoya from the House of Tata unveiled their latest collection of diamond jewels, ‘Her Becoming’. The collection was launched by Ajoy Chawla, CEO of Titan’s jewelry division and Zoya’s brand ambassador, Sonam Kapoor. ‘Her Becoming’ marks a creative milestone for the Maison for its unexpected diamond shapes, rare Cadillac, trapezoid, and custom cut baguette diamonds.

“Zoya has always led design innovation when it comes to fine jewelry. Her Becoming is a remarkably unique look for white diamond jewelry, not just in India but globally. As a proudly Indian brand, Zoya is happy to share this breakthrough collection, which is a testament to the country’s rich legacy of jewelry making and translates a traditional Indian inspiration into timeless designs with global appeal,” states Ajoy Chawla.

Weave of Brilliance

Radiant Milestones

A year in the making, Zoya’s ‘Her Becoming’ line is a chic interpretation of traditional silhouettes, with detachable elements, lending a versatility where a layered necklace transforms into a striking head ornament, and chokers effortlessly become statement bracelets.

A Radiant Revelation

Sonam Kapoor said, “The collection’s international design language pushes the boundaries of creation and you see the symphony of emotions in every piece. I personally love the very meaningful narrative of a woman coming alive with a celebration of her every facet.” Communicating vision and inspiration, the ‘Her Becoming’  collection underscores Zoya’s commitment to redefining the way fine jewelry is experienced in India with meaningful pieces of wearable art.

Sonam wears Zoya’s “A Radiant Revelation” with Over 500 natural diamonds and a ruby centerpiece in a beacon of captivating brilliance. The diamond-studded rhombus, laced at the tips with black frames, is inspired by intricate Ikat designs articulated with trapezoid, baguette, and marquise diamonds, and delicate black rhodium edges.

A Luminous Lineage

Whispers of Light

A Luminous Lineage -. 236 baguette diamonds and 5 marquise diamonds set on a flexible band of natural gold.

Whispers of Light: The solitaire string necklace has 82 angled trapezoid diamonds, two spear-cut diamonds, set with contrasting black accents, become a focal point.

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