Hyderabad’s expanding economic profile and increasing demand for premium home and interior products have positioned the city as an important market for design-led retail. Building on the success of previous design and interiors exhibitions, the inaugural AD Design Show Hyderabad was held over two days, drawing steady footfall and strong interest from the design community. Presented by AD India in association with ICA Pidilite, the 2025 edition brought together established brands, designers, emerging studios and consumers, creating a platform that spanned architecture, interiors, craftsmanship and cultural dialogue.
The program featured talks, walkthroughs, brand showcases and curated gatherings. Opening remarks were delivered by Komal Sharma (Head of Editorial Content, AD India), Sandeep Lodha (Managing Director, Condé Nast India) and Manish Airee (President, ICA Pidilite). Presentations included a session by Mathieu Lustrerie on the craftsmanship behind historic Versailles chandeliers; walkthroughs led by designer Aisha Rao and by interior designers Aamir and Hameeda Sharma; and Muse: The Making Room, an exhibition by MuseLAB × Kadari Art Gallery tracing the long-standing collaboration between Huzefa Rangwala, Jasem Pirani and curator Supraja Rao. Designers Amrita Guha and Annkur Khosla also conducted guided explorations of the exhibition. A closed-door AD PRO DIRECTORY meet was held to announce the rebranding of the AD List in alignment with its global format.
SECTIONS AND INSTALLATIONS
AD Discoveries
A dedicated zone showcasing emerging designers and studios presenting limited-edition and collectible work across furniture, ceramics, textiles and mixed media.
AD Café
Miheeka Daggubati at AD Design Show 2025 – Hyderabad
An informal networking and meeting space supported by multiple culinary partners.
AD Selections Powered by Simpolo Tiles & Bathware
Featured installations included:
- Stacks by Alex Davis × Exhibit 320 – a vertical stainless-steel floral structure.
- Stambh by Ashiesh Shah Atelier – an interpretation of pillar forms drawing on Indian craft practices.
- Onedot6 – works based on proportional design, including a totem sculpture, Scribble Series pieces and a floor lamp.
- INTERCONNECTED by Pinakin Studio – a material-led installation combining wood, metal, upholstery and embroidered textiles.
