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India – Zoya Launches signature collection ALIVE with Sonam Kapoor

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 Zoya, the jewellery atelier from the House of Tata, unveiled its signature collection, ALIVE, at an exclusive event graced by Brand Ambassador Sonam Kapoor and Chief Design Officer Revathi Kant.

Sonam wears ‘Dancing in the Wind’ necklace with a luminous 14-carat Citrine, from Zoya’s Alive Collection

Revathi Kant, Chief Design Officer, Titan

Inspired by the spiral movement of a blossoming bud and the untamed beauty of wildflowers, the ALIVE collection has the Zoya Bloom Cut. The Maison’s distinctive design language involves meticulously sourced gemstones. champagne diamonds, unexpected pairings—lemon yellow quartz with Swiss blue topaz, golden citrine, green tsavorites, lilac amethyst —with carefully selected peripheral stones. Techniques, including fretwork, structural links, and woven mesh, interlace with avant-garde gemstone arrangements.

Wildflower Heart, Golden Earrings, Alive Collection, Zoya

Wildflower Heart, Alive Collection

At the announcement, Sonam wore the Dancing in the Wind necklace from Zoya’s Alive collection. At its heart is a 14-carat Citrine in the signature Zoya’s Bloom Cut, encircled by shimmering diamonds, blue sapphires, and tsavorites.

Wildflower Goldring, Alive Collection, Zoya

Sunshine and Rainbow Alive Collection

The Zoya Brand Ambassador also wore the Wildflower Heart Golden Ring and Earrings, featuring 13-carat Citrine in Bloom Cut. Surrounded by petals of green tsavorites and sparkling diamonds.

Dancing in the Wind necklace, Zoya

Colour Me Spring, Alive Collection, Zoya

Titan Chief Design Officer, Revathi Kant added: “ALIVE epitomizes Zoya’s approach to creating a signature in the world of luxury. Innovating with fresh and unexpected colour combinations and gemstones in this collection breaks new ground in jewellery design.”

Dance of Life, Alive Collection, Zoya

Beacon of Hope, Alive Collection, Zoya

“Zoya’s ALIVE is truly one of a kind, and that’s what makes it so special,” said Sonam Kapoor Ahuja, Brand Ambassador, Zoya.

 

 

 

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