Home » Fashion & Accessories » Jewels & Watches » India – Zoya’s New Brand Ambassador Sonam Kapoor Ahuja Unveils ‘My Embrace’ collection

India – Zoya’s New Brand Ambassador Sonam Kapoor Ahuja Unveils ‘My Embrace’ collection

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Sonam Kapoor Ahuma in Zoya’s My Embrace jewelry

Zoya, the diamond boutique from the House of Tata, has revealed its latest autograph collection ‘My Embrace’, a youthful line with timeless appeal. Actor Sonam Kapoor, who solidifies her friendship with the brand as its ambassador, and features in a campaign film that narrates the emotional essence of the collection, said, “Zoya’s ‘My Embrace’ is an iconic symbol with the soul of a woman as its muse. Translating the idea of celebrating yourself  just as you are, into a very meaningful and symbolic product, makes this collection all the more precious and close to my heart.”

MY EMBRACE sketch

Amanpreet Ahluwalia, Business Head, Zoya, said, “At Zoya we have always believed that women should be able to celebrate the joy of being just who they are, irrespective of the many roles they play in life. This collection journeys to the very soul of Zoya, a word which means ‘alive’. ‘My Embrace’ becomes a talismanic symbol of self-acceptance, because you feel truly alive only when you embrace who you are and are comfortable in your own skin.”

Zoya_s My Embrace Earrings

Zoya’s My Embrace Bangle

Zoya’s My Embrace Necklace

Zoya’s ‘My Embrace’ features 26 trademarked designs; sleek bangles, bracelets, pendants, high gloss rings and earring hoops, made in a combination of platinum and rose gold, reflect simplicity in design yet are significant in their craftsmanship. The emotional inspiration of a self-embrace is translated with rich sculptural dynamism into a continuous flow with a harmonious integration of components.

MY EMBRACE is a Zoya Design Innovation trademarked as a distinguished shaped bangle featuring a singular pear-shaped diamond in a prominent setting. Worn singularly or stacked,

Zoya’s My Embrace Pendant

Zoya’s My Embrace Ring

Zoya, the exquisite diamond boutique from the House of Tata, has six boutiques located in Hyderabad, Bengaluru, Mumbai and Delhi and Zoya galleries in Mumbai, Ahmedabad, Kolkata, Chennai, Chandigarh. Zoya now extends its service through video-assisted jewelry advisory and home trials.

Zoya’s My Embrace Pendant

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