Traditional Swiss company Victorinox has opened a new Brand Store at the Palladium Mall, High Street Phoenix in Mumbai. The brand is well known for Swiss Army Knives to kitchen knives, watches, travel gear, and perfumes,
After the opening of stores in Vienna, Prague, and Lyon in 2020, 2021 and 2022 respectively, Mumbai was on the agenda for April 2022. Victorinox products are now available in more than 120 countries worldwide and the Victorinox brand world can be experienced in stop-in-shops and in more than 50 of our own retail stores.
Colonel Chandhoke, Managing Director – Victorinox India said, “With Victorinox we are bringing an extremely popular, premium brand into the heart of Mumbai. We are excited and look forward to opening the first Victorinox Brand Store in India at this prime location and to offering our customers a unique brand experience.”
Victorinox AG is a worldwide operating family business, headquartered in Ibach, canton Schwyz, in the heart of Switzerland. Founded by Karl Elsener in 1884, he started with the cutlery business, and a few years later designed the iconic ‘Original Swiss Army Knife’. Victorinox product range also includes household and professional knives, watches, travel gear and fragrances. In 2005, the company took over Wenger SA in Delémont. The Wenger pocket knives were integrated into the Victorinox range in 2013. Products are available online, in own stores as well as via a widespread network of subsidiaries and distributors in more than 120 countries.