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India – ASSOCHAM curtain raiser for ‘Sach Bharat Confluence and Samman’

In a one-of-its-kind initiative, the Associated Chamber of Commerce and Industry (ASSOCHAM) is teaming up withSrei Foundation and Times Foundation to launch‘Spirituality @ Work’ for corporate India and global enterprises. At a curtain raiser held at the Taj Mahal Hotel, New Delhi, for the upcoming Sach Bharat Confluence and Samman, to be held on 22nd and 23rd December, 2015 at Hotel Le Meridien, New Delhi. ‘Spirituality@Work’ is reportedly an initiative which will lead corporate India and global enterprises to profitable way of doing business in a sustainable manner as their leaders and workforce go about cleaning their soul under the ‘Sach Bharat’ campaign just as ‘Swachch Bharat’ focuses on cleaning up towns and villages.

While speaking at the event, Mr Sunil Kanoria, the newly appointed ASSOCHAM President and Vice Chairman, Srei Infrastructure Finance Limited clarified that, “Just as Swachh Bharat Abhiyan is about cleanliness of our towns and villages, Sach Bharat is about cleanliness of the soul.”

He further clarified the misconceptions about mixing Spirituality and Religion. He said, “Spirituality is not about religious beliefs, but universal truths about what is good for humanity. Through this confluence and samman, I believe corporate India and global enterprises will adopt spirituality in their business conduct. The spiritual way can also be a sustainably profitable way – this is the core message that we want to share with everyone through the idea of Sach Bharat.”

‘Sach Bharat’ is first of its kind conglomeration where all streams of thought converge for a great cause. The Sach Bharat Confluence and Samman will bring together international luminaries from diverse cross-sections of the society. Together with government representatives, heads of state, industry leaders and spiritual leaders, discussions will focus around the need for governments, citizens and corporate entities to imbibe spirituality in every aspect of life and business conduct. Spirituality is and has been at the core that unifies Indians into one of the most vibrant societies in the world. In today’s world, spirituality devoid of religious beliefs or customs has the potential to bring together diverse societies to advance humanity. This has been the endeavour of Srei Foundation, which has been organising the ‘World Confluence of Humanity, Power and Spirituality’ for the past six years. “Spirituality is not a mere esoteric philosophical notion. It is a concrete set of ‘to do’ and ‘not to do’ elements that defines societies and businesses.”

Smt. Indu Jain, Chairman, Times Foundation, added “Spirituality has the power to unlock tremendous human potential over time. Alongside, spirituality bestows the ability to handle change wisely and smile through both springs and storms.

Dr. H.P. Kanoria, Chairman, Srei Foundation, says, “Spirituality manifests divinity within us. It ignites us to work with devotion and righteousness to serve humanity.”

Indeed, at a time when negativity reigns supreme under the influence of corruption and extremist forces, it is all the more essential that such an initiative be put into place in business houses and institutions.

Tags :ASSOCHAM, Sach Bharat, Spirituality@Work, TajMahal Hotel, Sunil Kanoria, Swacch Bharat, Sach Bharat Confluence and Samman

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